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You proved one offer on one page, poured in traffic, and watched conversion sag — so you reached for a bigger budget or a better button. The real ceiling is resolution: one page averaged across every kind of buyer speaks sharply to almost no one. Build a small grid of matched funnels instead — one path per segment and awareness stage — and scale by multiplying matched messages, not spend. You leave owning a Multi-Funnel Map for your own business: which funnels to build first, what each page and ad must say, and how the whole thing grows without burning more cash.